Organic Social Media Agency for Ecommerce Brands
Instagram and Facebook strategy, content and community management for brands that treat followers like future customers, planned alongside your email, ads and site.
Selected Partners
What's included
Full-service organic social
Everything below is built around your audience and brand voice, not a posting quota.
Strategy and planning
A content strategy built around your audience, brand voice and goals, turned into a monthly calendar planned around your launches, promotions and email campaigns.
Content creation
Static posts, carousels and stories built from the photography and brand assets you provide, with captions written for each, in the formats Instagram and Facebook need. Video production is scoped separately.
Community management
Replies to comments and messages in your brand's voice, with customer questions routed to your team and reputation issues flagged early.
Platforms
Instagram first, where most brands' audiences are, with Facebook run alongside it. We'd rather run fewer channels well than post everywhere.
Reporting
Monthly reporting on reach, engagement, follower growth and traffic to your site, used to decide what to make more of.
Connected to email and ads
Social runs on the same calendar as your Klaviyo campaigns and paid media, so launches land everywhere at once and organic posts that perform can be tested as ads.
How it works
How a social program starts
Every account starts from a different place. The process stays the same.
Discover
We learn your brand, your audience and what you need social to do, from launches and awareness to customer questions.
Audit and plan
A review of your accounts, past content and competitors, turned into a content strategy and your first calendar.
Create and publish
Content made, approved by you and published on schedule, with community management running alongside it.
Report and refine
Monthly reporting on what worked, and the next calendar built from it.
Your team
Who runs your program
A dedicated social team that plans, creates and manages your channels, with email and paid media specialists on hand when you need them.
- Specialists dedicated to your account
- One operating rhythm around all of it
Social Strategist
Owns your strategy, calendar and reporting, and runs your syncs.
Community Manager
Replies to comments and messages and flags anything your team needs to see.
Content Designer
Designs static posts, carousels and stories for Instagram and Facebook.
Copywriter
Writes every caption in your brand's voice.
Social Strategist
Owns your strategy, calendar and reporting, and runs your syncs.
Community Manager
Replies to comments and messages and flags anything your team needs to see.
Content Designer
Designs static posts, carousels and stories for Instagram and Facebook.
Copywriter
Writes every caption in your brand's voice.
What clients say
"The Zettler Digital team goes above and beyond. I could not recommend their company enough! They are reliable and always available. They provide support, key insights, ideas, direction, and are super organized and mindful of deadlines."
Carolina ZapataEcommerce, Marchesa
"Zettler has been a valued partner, elevating my social media, building my website, and supporting The Mariano Rivera Foundation."
Mariano RiveraBaseball Hall of Famer
"Zettler Digital doesn't feel like an agency but more like a business partner."
Zack BuckeyeCo-Founder, Buckeye Brownies
Social media agency FAQ
Every social program is scoped to the brand: which platforms we run, how many posts go out each month, how much content we create and how much community management your audience needs. You get one fixed monthly number before anything starts.
Instagram first, with Facebook run alongside it. Most brands’ social audiences are on Instagram, and we’d rather run fewer channels well than post everywhere. We can also manage X, Pinterest and TikTok on request. TikTok is built on video, which our team typically doesn’t produce, so we’d plan and post around video your team or a production partner creates.
Yes. We design static posts, carousels and stories and write every caption, built from the photography and brand assets you provide. Video production is available as a separately scoped service. You review and approve everything before it posts.
Yes. Community management is part of the program: replies to comments and messages in your brand's voice, customer questions routed to your team, and anything that could become a reputation issue flagged right away.
Reach, engagement and follower growth show whether content is landing. We also track traffic and revenue from social to your site, so you can see what it adds to the business, not just to the account.
Yes. Zettler Digital also runs Klaviyo email and SMS, Meta and Google Ads, and Shopify design and development, each with its own specialists. Social is planned on the same calendar as email, so launches and promotions land across every channel at once.
We most often work on six- or twelve-month agreements. Social takes a few months to find what your audience responds to.
Your first posts managed by our team go live in the first month. Engagement and follower growth build over the first quarter as we learn what your audience responds to and make more of it.
Tell us what you're building
We'll tell you what it takes. If we're the right partner, you'll know within thirty minutes.