Shopify Plus Partner Shares Strategic And Tactical Experience To Grow And Thrive

Founder Ben Zettler joined the eCommerce Fastlane Podcast to discuss how brands both large and small can grow their revenue online. Covered in the discussion:

• Following key best practices to optimize Shopify.
• The impact of iOS 14.5 on advertising performance and the broader ramifications recent changes have on ecommerce strategy.
• The importance of building owned marketing channels and the types of automated flows that every business should use for email/text marketing with Klaviyo. 
• Tools to use with a Shopify storefront, including: Junip, Gatsby, Justuno, Glew, ReCharge, PushOwl and more.